I strongly agree with most of the content of this article – especially this admonition to curate content!
One of the best ways to build your brand’s online presence and grow your audience is by finding useful content and sharing it. In fact, one content-sharing rule suggests that five of every 10 social media updates you make should be content from others that is relevant to your audience.
That means curating great content. By automating this process, you get the advantages of not having to go out and find the content yourself, plus saving yourself time and providing your audience with relevant information on a regular basis.
Go to the source for more: 3 Simple Steps to Automate Your Content Marketing
The rest of the article is good as well!