Google Webmaster Academy

Here’s a number I’d love to see: What percentage of websites actually use the Google Search Console? My guess is that it’s a small percentage of the overall total and yet if you don’t use it Google may not even know that your website exists! Unlike Field of Dreams, if you build it they — readers — may never come! Do yourself a favor and enroll in the Google Webmaster Academy today. It’s free and it may be the single most important thing you can if if you are looking to ‘get found’ in search!

#seo #contentmarketing #getfound #blog

This post was originally posted to my Google+ Page and then imported here. Ask me why I do it this way…

What an excellent overview of the state of

What an excellent overview of the state of #seo — thanks, +Uberflip !

Once upon a time, SEO was easy for marketers to game. “Black Hat” tactics made it possible to surface less-than-useful content and web pages to the top of the search engine results page for specific search queries. Over the years, Google cracked down on these tactics to ensure a higher quality experience for searchers. In fact, looking at Semantic Search and Google Now, it’s clear that the search engine giant is focused on making it easier for pe…

Originally posted to Google+ here.